---
title: Pages
description: Compare storefront page groups using traffic, funnel outcomes, issues, friction, and Core Web Vitals.
slug: pages
---

# Analyze storefront pages

Pages groups normalized storefront paths so teams can compare product, collection, cart, checkout,
and other page families without treating every URL variant as a separate product surface.

## Start with page outcomes

Use traffic, entry and exit behavior, the bounce proxy, and funnel progression to find pages where
the journey appears to weaken. A high exit rate is context, not automatically a defect: an order
confirmation page and a product page have different expected outcomes.

## Open a page group

A page detail combines:

- visits and journey transitions
- entry, exit, and bounce-proxy evidence
- issues observed on the page
- rage-click, dead-click candidate, repeated-submit, form-exit, and navigation-loop signals
- LCP, INP, and CLS distributions
- affected anonymous sessions

Breakdowns by browser, device, operating system, and viewport help distinguish a broad page problem
from a concentrated environment segment. Use relative lift only when a comparable baseline exists.

Move into [Issues](/docs/issues) for a grouped failure or [Performance](/docs/performance) for a Core
Web Vital investigation.